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Prototyping Business Models And Market Strategies

Meetup about prototyping business models and market strategies

Internal and external drivers force companies to make frequent and widespread changes to their business models and market strategies.

The COVID-19 pandemic is a very good illustration of this: from one moment to the next, we can be thrown into situations we do not understand well ... we then have to make high-impact situations based on unreliable data.

In this meetup, we investigated how we can solve such "transformational" problems in uncertain, mission-critical situations:

  • Sketch the dynamics of your business model and market strategy

  • Harvest any available data, and provide sound estimates for missing data.

  • Identify and quantify the critical factors that will make or break your business.

  • Explore alternative future scenarios in a systematic way.

The event started with an online presentation – we then opened up a "virtual coffee lounge" with a video share and online whiteboard for post-meetup discussions.

Download the slide deck Login to Download

You can find the Jupyter Notebooks that we discussed during the meetup on our GitHub Repository. On our GitHub, you can also find some materials about the Business Prototyping Toolkit.

You can also find interactive dashboards, that we presented for the case study, here.

If you missed the event, you can watch a live recording here: